AI Insights · Timothy · April 2023
Top 5 Film & Television Apps on Android in Kenya Q1 2023
Explore the performance of the top 5 Film & Television apps on Android in Kenya during Q1 2023, with insights on downloads, revenue, and active users.
During the first quarter of 2023, the top 5 Film & Television apps on the Android platform in Kenya showed varied performance in terms of downloads, revenue, and active users. Here’s an overview of how each app fared, based on data from Sensor Tower.
Showmax 1.0 saw a consistent pattern in weekly revenue, peaking at around $2.9K in late December and maintaining a steady range between $2.3K and $2.6K throughout the quarter. Weekly downloads experienced a significant upward trend, starting from 8.6K and reaching a peak of 15.3K in mid-March. The app also maintained a strong weekly active user base, fluctuating between 151K and 166K.
Amazon Prime Video had a relatively stable weekly revenue, hovering between $300 and $400, with a peak at $396 in the last week of March. Downloads were consistent, generally ranging from 2.6K to 3.5K, while active users saw a slight increase from 25K to 31K over the quarter.
ShemarooMe: OTT, Shows, LiveTv experienced modest revenue growth, starting at $20 and reaching $54 by mid-March. Downloads showed a declining trend, starting from 612 and dropping to 357 by the end of the quarter. Active users followed a similar pattern, peaking at 2.7K in early February before declining to 1K by the end of March.
iQIYI - Drama, Anime, Show maintained a low but stable revenue, with peaks of around $43 in mid-January and $41 in late February. Downloads fluctuated slightly, ranging from 369 to 633, while active users remained stable, hovering around 3.6K to 3.9K throughout the quarter.
ﺷﺎﻫﺪ - Shahid showed a notable increase in revenue, starting at $9 in late December and reaching $67 by mid-March. Downloads picked up significantly in the last week of March, reaching 592. Active users saw a dramatic rise towards the end of the quarter, from 10 in mid-February to 498 in the last week of March.
Overall, these top Film & Television apps demonstrated unique trends in Kenya during Q1 2023. For more detailed insights and data, visit Sensor Tower.